August 14th, 2025 | by Keaton Smith
Last Black Friday, we launched a unique color: Metallic Purple, a nod to the anodized look so many cyclists love. The reception was amazing. There was so much love for this new color! We sold out in 3 days, which surprised us all. We heard from many of you, too, saying you would LOVE this color for your stores!
Finally, today, we're re-launching this hit of a color, now available to all of you! We wanted to give you all a view into the amazing feedback we heard last time to give you a heads up about all of the hype that you are going to get when people see these bottles on your shelves:
Last Black Friday, we launched a unique color: Metallic Purple, a nod to the anodized look so many cyclists love. The reception was amazing. There was so much love for this new color! We sold out in 3 days, which surprised us all. We heard from many of you, too, saying you would LOVE this color for your stores!
Finally, today, we're re-launching this hit of a color, now available to all of you! We wanted to give you all a view into the amazing feedback we heard last time to give you a heads up about all of the hype that you are going to get when people see these bottles on your shelves:
“Wow wow wow this color stopped me in my tracks!!! ⛔”
“Purple is da bomb 💣 and would look 🔥 on all my bikes 🤗”
“WANT! 💜🦄👾🍇”
“Wow wow wow this color stopped me in my tracks!!! ⛔”
“Purple is da bomb 💣 and would look 🔥 on all my bikes 🤗”
“WANT! 💜🦄👾🍇”
And if you ever sell out...
And if you ever sell out...
“But what if, you did one more run 😏”
“I was wondering when you would bring back the metallic purple water bottles that you had earlier this winter. I wanted to buy one or two for my wife, but I didn’t realize how limited the supply was and missed out.”
“I recently found out about your products and wanted to know if you had any plans on bringing back the Metallic Purple bling bottle. Purple is one of my favorite colors and I hate that I missed the original run!”
“We can’t wait to buy the Bivo Trio in metallic purple, please bring it back soon!”
“But what if, you did one more run 😏”
“I was wondering when you would bring back the metallic purple water bottles that you had earlier this winter. I wanted to buy one or two for my wife, but I didn’t realize how limited the supply was and missed out.”
“I recently found out about your products and wanted to know if you had any plans on bringing back the Metallic Purple bling bottle. Purple is one of my favorite colors and I hate that I missed the original run!”
“We can’t wait to buy the Bivo Trio in metallic purple, please bring it back soon!”
“But what if, you did one more run 😏”
“I was wondering when you would bring back the metallic purple water bottles that you had earlier this winter. I wanted to buy one or two for my wife, but I didn’t realize how limited the supply was and missed out.”
“I recently found out about your products and wanted to know if you had any plans on bringing back the Metallic Purple bling bottle. Purple is one of my favorite colors and I hate that I missed the original run!”
“We can’t wait to buy the Bivo Trio in metallic purple, please bring it back soon!”
“But what if, you did one more run 😏”
“I was wondering when you would bring back the metallic purple water bottles that you had earlier this winter. I wanted to buy one or two for my wife, but I didn’t realize how limited the supply was and missed out.”
“I recently found out about your products and wanted to know if you had any plans on bringing back the Metallic Purple bling bottle. Purple is one of my favorite colors and I hate that I missed the original run!”
“We can’t wait to buy the Bivo Trio in metallic purple, please bring it back soon!”
We knew when we saw the success of these bottles that we needed to make more Metallic Purple. A lot more. And launch them as soon as we received the inventory, making them available to everyone who missed out on the first batch, and giving all of you, our amazing retailers, a chance to experience the Metallic craze.
All of you have been very patiently waiting for the opportunity to grab your very own Metallic Purple bottle and today is that day :) Check out the bottle here.
One Instagram commenter said it best:
We knew when we saw the success of these bottles that we needed to make more Metallic Purple. A lot more. And launch them as soon as we received the inventory, making them available to everyone who missed out on the first batch, and giving all of you, our amazing retailers, a chance to experience the Metallic craze.
All of you have been very patiently waiting for the opportunity to grab your very own Metallic Purple bottle and today is that day :) Check out the bottle here.
One Instagram commenter said it best:
Lastly, in celebration of purple’s return, we made a short playlist of our favorite purple themed songs, give it a listen here!
P.S. THANK YOU for all for your amazing partnership, we truly appreciate all of your notes, support, and questions every day!
Lastly, in celebration of purple’s return, we made a short playlist of our favorite purple themed songs, give it a listen here!
P.S. THANK YOU for all for your amazing partnership, we truly appreciate all of your notes, support, and questions every day!
I mean, how could we resist?? It's beautiful!
I mean, how could we resist?? It's beautiful!
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